Kentucky Derby 2011: Official Kentucky Derby Smartphone Apps

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The Kentucky Derby is an event steeped in tradition–not surprising since it dates back 137 years.  Despite their rich history, the Derby and the sport of horse racing is finally embracing modern technology to help grow and promote the sport.  Churchill Downs is at the forefront of the tech revolution and clearly aware that the real growth area is in the mobile consumption of content.  For that reason, the Kentucky Derby has released a smart phone application for the iPhone IOS and the Android operating system.

The application is a handy reference and educational tool for novice horse racing fans and experienced handicappers alike.  According to the official press release announcing its availability the application puts a whole list of functions in the palm of your hand:

  • Event Lineup: View the list of exciting entertainment events and races beginning on Opening Night through the end of the year, build your own personal event “schedule” with one touch, and purchase tickets for each event directly from your mobile.
  • Horses: Read about the Kentucky Oaks and Derby horses, view slideshows of these athletes in action, and start picking your favorites!
  • News, Facebook, & Twitter: Don’t miss a beat and stay connected with the latest breaking racing and entertainment news!
  • Betting Info: Learn how to make your bets, use the calculator to determine the bet costs, and become an insider on racing and betting terminology.  You can even learn how to bet the Derby online or by phone.
  • Tickets: Link directly into the Churchill Downs online box office to purchase your tickets directly from your mobile.
  • Videos & Photos: Enjoy a wide array of entertainment and racing video and photo and photo galleries.
  • TV/Radio Schedule: Make sure you know when to watch or listen to live coverage of events beginning on Opening Night, including broadcast times and network provider.
  • Games: Test your knowledge on Derby trivia, literally picture yourself in stylish Derby hats and share them via Facebook, as well as listen to and sing along to the state song “My Old Kentucky Home”
  • Party Planning: Can’t make it to Derby?  Throw the perfect party! Check out a convenient party planning checklist, shop for official party supplies and merchandise, as well learn to cook traditional Derby recipes.
  • Plan Your Visit: Loaded with venue information including gate open times, first post, facility maps, driving directions, Derby week parking and shuttle information, and more.

The application is free and well worth downloading. Apple iPhone users can find it in the App Store (it’s also compatible with the iPad and iPod Touch). Android OS users can pick it up in the Android Market or online at the Market’s web interface:

Download the Kentucky Derby App For Android

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